IZZE


PROJECT: Promotional stickers with flavor-specific haikus.

GRAPEFRUIT
bitter is perfect
mixed with sweet. like summer love
and IZZE grapefruit

BLACKBERRY
blackberries are red
and yet we call them black. why?
just because, i guess.

CLEMENTINE
huckleberry hound
loved his darling clementine
he was a smart dog

LEMON
bright, yellow, clean, fresh.
why are bad cars called "lemons"?
lemons are first-class!

BLUEBERRY
little blueberry
full of antioxidants
and so delicious

PEAR
pairs of pears are pared
and juiced and bottled for you
don't just sit there! drink!


POMEGRANATE
little ruby beads
bursting with sweet surprises
yum! pomegranate!